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Nonprofit Web Design: 6 User-Experience Best Practices

In a world dominated by search engines and online encyclopedias, chances are high that your website will be the first point of contact between your nonprofit and a potential donor.

That’s why it’s crucial for your website to make a good first impression with the online community, and the best way to do that is by making it more user-friendly (for visitors both tech-savvy and otherwise).


Seven Proposal Writing Tips from a Foundation CEO

In my 35 years as a foundation CEO, I was frequently asked for advice on getting funded. There isn’t enough space here to discuss the ins and outs of creating successful proposals, but I can share with you a few of the dozens of tips you’ll find in my book, The Ultimate Insider’s Guide to Winning Foundation Grants.


A #GivingTuesday Message from GuideStar

Today, #GivingTuesday, is an important day for nonprofits around the world, including GuideStar!


Your Engine of Impact: Insight and Courage

Nonprofit leaders who want their organization to achieve maximum impact must embrace the essentials of strategic leadership. We compare this kind of leadership to the work of building, tuning, and fueling a high-performance engine. Every nonprofit that aims to be truly effective must become an engine of impact, we argue. As we’ve discussed in previous posts, this engine must have certain essential components—including mission, strategy, and impact evaluation. To help generate power, the engine also requires the twin “turbines” of insight and courage.


New Disaster Giving Report Shows Greater Focus on Risk Management

The following article is cross-posted from Alliance magazine blog. Based out of the UK, Alliance magazine is the leading global magazine on philanthropy and social investment.

The Foundation Center and the Center for Disaster Philanthropy (CDP) have recently announced the fourth edition of their annual research report, Measuring the State of Disaster Philanthropy 2017: Data to Drive Decisions.

The new report documents $23 billion dollars given in private, public, corporate, and individual disaster-related capacity, to address major disasters and humanitarian crises that affected millions globally in 2015.


8 Strategies to Kick-Off Fundraising on Giving Tuesday

With 2017 coming to a close, your organization is probably focusing its last efforts on year-end fundraising—and with good reason!


Your Engine of Impact: Impact Evaluation

In a widely circulated 2013 essay, the philanthropist Bill Gates extolled the role that measurement plays in improving the human condition. He offered examples of ways in which measurement had improved the delivery of vital services worldwide. But he also offered a rueful observation. “This may seem basic,” he wrote, “but it is amazing how often it [measurement] is not done and how hard it is to get right.”


Trends in Healthcare Philanthropy: New York State

Recent years have been ... eventful ... for the healthcare industry. Economic pressures have led smaller community hospitals to close or merge with larger systems. Regulatory changes have forced hospitals to adopt new processes. How have these changes affected hospital foundations? A new report by the Wilmington Trust examines this question for New York State hospitals.


Year-End Fundraising: Give Donors What They Want

President Harry Truman once famously said:

The secret of raising children is to find out what they want to do and then encourage them to do it.”

I think that’s great advice—and so did my kids!

Note to self (and to you, too): Apply the same advice in your outreach to donors.


How to Request Year-End Donations from Important Donors

The end of the year is fast approaching and, since nearly 30 percent of all annual giving happens in December, this is an important time for any nonprofit organization.


How to Maximize Your GuideStar Nonprofit Profile, Part 3

For part 3 of this series, we’ll be discussing one of the most important tools you’ll need to update your organization’s Nonprofit Profile on GuideStar—a level (to balance your nonprofit’s checkbook).


Your Engine of Impact: Strategy

Every nonprofit needs a strategy—a planned set of actions that will enable it to achieve the all-important mission that provides its reason for being.

The development and implementation of a viable strategy can be a daunting task for nonprofit leaders, but valuable tools and frameworks are available to help guide them. Many of these tools and frameworks originated in the discipline known as business strategy. Nonprofits, of course, differ from for-profit corporations in that they exist to serve a social purpose rather than to increase shareholder returns. But like businesses, nonprofits operate in markets, and the basic principles of economics apply to them, too.


Use #GivingTuesday to Kick Off Your Year-End Fundraising Campaign

Since it was founded in 2012, #GivingTuesday has exploded in popularity. In 2015, $116.7 million was donated in this one day. The next year, that number jumped to $168 million. 2017 is expected to be record-breaking as well.

So, what can you do to make sure you get your piece of the giving day pie?


10 Corporate Philanthropy Programs Nonprofits Should Know

As a nonprofit professional, you’re likely familiar with the plethora of ways that organizations can raise money. From traditional strategies like fundraising events and direct mail to more technological methods like text-to-give and online donation pages, fundraising has morphed into a smorgasbord of options.


How to Establish 100% Board Giving

Achieving 100% board giving can be a challenge for some nonprofits.


Your Engine of Impact: Mission

The mission of a nonprofit organization is its raison d’etre and its guiding light: A nonprofit exists to fulfill its mission—and its mission, as encapsulated in its mission statement, will ideally ensure that it stays on course. Yet, despite the paramount importance of having a clear and focused mission and mission statement, most nonprofits fall short in this area. 


Celebrate the Giving Season with GuideStar

With the giving season ahead of us and the holidays fast approaching, this time of year has a different meaning for each of us. At its core, the giving season is the culmination of what has been building within us all year: a desire to articulate and act upon the value we receive that in turn enriches our work, our relationships, and our lives. 


The Closely Held Secret to Communicating with Your Donors

Communicating with donors consists of just three basic activities, as I explain in my new book What Your Donors Want ... and Why!


Attitudes That Separate Growing, Healthy Conferences From Declining Ones

So what’s the difference between a growing, healthy conference and a declining one?

(Note to reader: These same mindsets apply to growing organizations, growing memberships, growing programs, etc.)

Well, there are a lot of differences. Leadership—boards, committees, volunteers, staff—of growing, healthy conferences share some common attitudes. And leaders of declining conferences share similar outlooks as well.


Foundation Spotlight: Newman’s Own Foundation

Thirty-five years ago, just a year after he started making and bottling salad dressing for friends, Paul Newman launched Newman’s Own, the company based around his homemade recipe with the goal of giving all the profits to charity. That first year turned out to be more profitable than Paul could have imagined—the company made over $300,000 and Paul achieved his vision of “giving it all away,” funding 30 charitable organizations in year one. Now the company has more than 300 products, supporting about 600 grantees each year, with 100% of the profits helping charities around the world. An incredible feat, to create a business model like that and have it not only be sustainable, but thriving over three decades later.


 Don't miss out on donations this Giving Season. Add a Donate button to your GuideStar Nonprofit Profile today.