GuideStar Blog

Many people think of evaluation as taking a snapshot of outcomes at the end of a program to prove to a funder that it worked or failed. These same people don't hold evaluation in much regard because they feel they are getting too little information too late in the day, especially if their program fell short of expectations or made no difference at all. Evaluation can, and should, however, be used as an ongoing management and learning tool to improve an organization's effectiveness.