With the Internet at our fingertips, today’s consumers are becoming increasingly aware of where their money is going. This means that corporations need to consider their purpose beyond making money and increasing revenue for their shareholders. More companies are investing in CSR (corporate social responsibility) programs, which dedicate resources to delivering economic, social, and environmental benefits to all stakeholders. Luckily, this is something nonprofits can use to their advantage, because when you’re looking for a successful corporate partnership, you know they need you just as much as you need them. Finding that corporate partnership can be challenging, however. You need to consider what elements will make your organization an attractive nonprofit partner and how to position your nonprofit to build relationships.