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Latasha Doyle

Latasha Doyle (@latashamdoyle) is a content writer who focuses on helping charities, as well as nonprofit software and services, find the right words. When she’s not writing, she can be found reading or playing with her six pets. She lives in Denver, Co., and can be found on the internet at www.latashadoylewrites.com.

Recent Posts by Latasha Doyle:

How to Democratize Fundraising for Nonprofits and Donors

The idea of democratizing fundraising and philanthropy is not a new one. Everyone has the desire to help others, and millions of people support causes they believe will effect change. It’s the goal of nonprofits and fundraisers to bring these causes to the forefront, and to make them accessible for the everyday donor. But for nonprofits with lean budgets or minimal marketing capabilities (and even those with extensive resources), finding and acquiring ideal donors can be difficult.

On the path to democratizing fundraising and making it easy to support causes, it seems a step has been missed: nonprofits don’t always have tools that help them bring their causes to the public at large. And as online fundraising becomes much more popular, nonprofits are now juggling more marketing platforms, fundraising channels, and methods of donation than ever before. But if the end goal is to make it easy for people to support causes they care about, nonprofits and fundraisers need access to the tools—and data—that attract donors.


Keeping Your Nonprofit’s Content On Brand

If you’re in charge of your nonprofit’s marketing, you probably struggle with the need to produce content consistently and to adapt to new trends and algorithms. Whether you’re creating email campaigns, new social media content, blogs, or use cases, content is a huge part of your organization’s continuing success.

No matter the size of your nonprofit, it’s important that everything you create and share always leads potential (and current) donors back to your cause and the services your organization provides. This is where—as marketing professionals call it—being “on brand” comes in handy.


Why Data Sharing Matters for Your Nonprofit

For nonprofits, data can be an invaluable asset—or it can be a huge question mark. How can nonprofits truly help people when they don’t know exactly who needs help—or how best to go about it? That’s what data does; it fills in the blanks so that organizations can make informed decisions about policy, programs, and progress.


Want to Save Money for Your Nonprofit? Create Multi-Use Content

Does your nonprofit struggle to create content that doesn’t break the bank? Is your marketing team hoping to find content ideas or platforms that actually provide value? For some organizations, the answer may lie in creating useful content that can be used in multiple ways.


Find Data in Your Organization's Everyday Activities

With the ever-increasing emphasis on data, its collection, and its many applications, many nonprofits are wondering where they can find useful data sets without spending a fortune. Nonprofits often fall under the misconception that Big Data has to cost Big Bucks for expensive database subscriptions or hiring data analysts. 


Data and Infographics: Telling Your Nonprofit’s Story

There are times when visuals just speak louder than words. Whether it’s a picture of people being helped or a colorful chart showing the total amount of funds raised, visuals strike a chord. Nonprofits and relief organizations have always known this, which is why their promotional and marketing materials usually have photos of people they have helped.