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See What Thanking Donors Can Do for Your Fundraising

So often, our fundraising tests look too narrowly at something we do. Here's a test that didn't fall into that habit. You can read it in a great study by the Centre for Sustainable Philanthropy, Learning to Say Thank You (downloadable PDF).


2019: The Year for Nonprofits to Innovate

Embrace Technology

Your nonprofit should embrace technology and use it as a power for innovation and good. The sphere of technology is unavoidable ... so don’t try to avoid it. Instead, there are many amazing interfaces that improve donor experiences. Let 2019 be the year where new technology helps keep donors engaged and reaches out to make new friends for your organization.


Are You Mindlessly Employing “Best Fundraising Practices?”

I’m starting to get annoyed.

I’m getting too many formulaic fundraising emails.

Maybe it’s partly my fault?

You see, I know I write all the time about “best practices.” And some of these annoying emails are employing these practices―just not in a “best” way, as that word is defined.


Showing Gratitude to Donors

Expressing regular and authentic gratitude to the donors, volunteers (including board members), and others who support your organization’s mission is one of the most important things you can do.


The Expert’s Guide to Nonprofit Fundraising Events

Raising funds for a nonprofit can be a challenge. Even with the right advisers, team, plan, and dedication, pulling off a successful fundraising event can be quite difficult. Many organizations have adapted their fundraising efforts to new technology and trends; using mobile technology and donor management software has become common. Whether you choose to remain traditional or switch to more tech-savvy methods, here are some lessons that can help you increase your donations and grow your fundraising community.


5 Techniques to Get More from Your Pledge Fundraising

You already know that using a pledge campaign can be a fantastic and innovative way to engage your supporter base and build momentum in your community for supporting your mission.

But are you ready to take your pledge fundraising campaign from “good enough” to great? With our simple strategies, you can create a strong pledge campaign that exceeds your goals and helps your organization achieve its mission.


The Formula for Sustainable Fundraising

It’s October, which means that year-end fundraising is looming on the horizon. Year-end campaigns are a ton of work! When you’re planning a year-end campaign, you want to know that it’s going to be effective and that you’re going to hit your fundraising goals. But what happens after you reach your goals? Will your campaign be able to sustain you after the new year?


Two Easy Exercises to Boost Your Fundraising Revenue

Anyone who has been in the field of fundraising for years can ply you with advice. I’m going to restrain the urge, however, and instead offer you two simple exercises for increasing your revenue. 


The Critical Piece That’s Probably Missing from Your Fundraising Multiplier Offer

An email from an international relief charity trumpets, “Your gift will multiply 5 times in impact!”

An appeal letter from a military charity bears a stamp at the top that shouts, “$1 = $41!”

No doubt, you recognize offers like thesethey’re multipliers. And, as we know, multipliers are generally pretty effective in fundraising appeals, for a good reasondonors tend to like them. 


7-Day Marketing Plan for Your Giving Tuesday Campaign

There is no fundraising without marketing. Your community won’t turn out to support your organization on Giving Tuesday if you don’t ask them to, and the week leading up to the giving day is the most important time for getting the word out. In those final seven days, it’s your job to keep your campaign top of mind and move supporters to get involved. Although marketing efforts should start as early as the beginning of November, there’s a lot you can do in the week before Giving Tuesday to get people’s attention and mobilize your donors.


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