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The Three Most Powerful Words in Fundraising

What gets in the way of you and your board raising more money?

For a fundraising trainer like me, this is a key question. Any sort of fundraising education must address the barriers that make it difficult for people to participate.

This list of common barriers won’t surprise you. Perhaps you’ve experienced them yourself.


Top 5 Things to Do Before Asking for a Meeting

While being prepared for the solicitation meeting itself is important, preparation has to start before you reach out to set up the meeting. There are two reasons for this.


Boost Your Donor Retention Rates: 5 Fundamental Strategies

Year after year, campaign after campaign, nonprofits find themselves asking the same old question: why aren’t we seeing healthy retention rates?


Why Don’t Donors Trust Us, & What Can We Do About It?

I once heard a quote that went something like: “Trust takes years to build, seconds to break, and forever to repair.”

If you’ve ever felt betrayed, this sounds on point. It’s true in life, and it’s true in the nonprofit sector.


What Your Donors Really Want: The Simple Truth

Sometimes we spend so much time and effort and energy trying to get all of the systems and materials and research and processes of fundraising right that we plumb forget the most important things.

The Simple Truth about Donors

Your donors—no matter who they are or how much they give—want two things.


Sustainability through Innovation: Taking a Fresh Look at Old Problems

Sustainability through Innovation: Taking a Fresh Look at Old ProblemsDon’t you hate it when you have donors (or potential donors) who are not supporting your efforts to the extent you believe their passion would indicate?  They’ve expressed support, maybe even enthusiasm, for your mission, and yet their financial gifts don’t reflect the same level of engagement.


Don’t Be Afraid of Your Mega Donors

In my years working with nonprofit and development directors, I’ve noticed a certain underpinning fear of major donors. This is not a monster-under-your-bed fear (or maybe it is for some of us). Rather it’s a reverence, awe, caution, and wariness that permeates the relationship and all interactions with the donors. 

And this makes sense. Your mega donor is literally the epicenter and foundation of charitable giving to your organization. And even I, an advocate of crowdfunding and the power of micro-donations, still realize that the majority of your monetary support will be generated by major givers. 

But sometimes this reverence and fear can lead to unhealthy practices. 


The Four Most Important Things To Do Right Now To Get Out Asking

The list of things that can keep us from getting out to ask is really long. Not enough time. Fear of rejection. Not thinking our donors are ready. Not wanting to step on relationships. Are any of these on your top 10 list?

At the end of the day, what gets us out there is mostly a combination of enthusiasm for the cause and a sense of responsibility.


Are You Building Relationships Or Collecting Checks?

On December 31, 2017, I became a statistic.

I joined the 60 percent of donors who become former donors to the charities they had been supporting.


Ask Short Questions … and Hope for Long Answers: The Key to Donor Success

Ask short questions and hope for long answers. That’s one of my key mottos for fundraising.

We’ve all been in a class or at a conference when someone got up to ask a question and delivered a soliloquy. When they finished we might even have wondered if there was a question!

If you do that in fundraising, you’ll be dead in the water. As you start going on and on your donor’s eyes will glaze over.


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