guidestarblog_header.png

Capital Campaigns and Motivation: Lessons from Microsoft and Wikipedia

Here’s an interesting fact: Microsoft, one of the largest software makers and most valuable companies in the world, introduced its digital multimedia encyclopedia Encarta in 1993. It fizzled in 2009. Wikipedia, a largely volunteer-based organization, introduced its web-based free-content encyclopedia in 2001. Today, it is the biggest and possibly best multi-lingual encyclopedia in the world.

This is a wonderful example of just how powerful volunteers can be, when they are motivated. The problem is, most of us in the nonprofit world do not know how to motivate our volunteers—specifically boards of directors—very well.


A Simple and Effective Activity to Engage Your Campaign Volunteers

A Simple and Effective Activity to Engage Your Campaign VolunteersIf you work with volunteers, you probably wrestle with how to keep their work fresh and exciting. Here’s an exercise you can use to overcome two different challenges you’re likely to face.


 Don't miss out on donations this Giving Season. Add a Donate button to your GuideStar Nonprofit Profile today.