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Mind Reading Is NOT in a Fundraiser’s Job Description

The master fundraiser Steve Haddad once said to a development novice, “Your job as a fundraiser is to ask for the gift. The donor’s job is to decide how to respond. Don’t try to do the donor’s job.” That simple distinction, if taken to heart, is very liberating.


Key Strategies for Fundraising by Telephone

Should you ask for gifts by telephone?

Indeed, you should!

Why? Because the number one reason people don’t give is because they aren’t asked.


How to Request Year-End Donations from Important Donors

The end of the year is fast approaching and, since nearly 30 percent of all annual giving happens in December, this is an important time for any nonprofit organization.


Three Insights That Will Help You Raise Big Bucks

On September 18, I launched a free online workshop called Don’t Ask, Don’t Get. It’s designed to help fundraisers—development folks, executive directors—anybody who asks one-on-one for donations for a living.

In one part of the workshop I’ll teach you important lessons you need to understand when it comes to asking for the big bucks. Today I want to share three of them with you.


How to Determine an Exact Ask Amount for Each of Your Major Gift Donors


A Simple Month-by-Month Cultivation Plan for Major Gift Donors

Cultivating your potential major gift donors builds and strengthens your relationship with them.

Cultivation is a fundraising art, and today you’re going to learn tips on Cultivating Donors.


Three Key Strategies Needed to Become a Major Philanthropic Gifts Wizard

While this might sound scary at first, put on your rose green-colored glasses and just imagine what it will be like once you venture through the forest and come out the other side.


Four Metrics to Measure the Success of Your Major Gift Program

Welcome back to the Major Gifts Challenge! If you’re unfamiliar with the Challenge, check out the introductory video here.

Let’s not sugarcoat it ... measuring impact can be hard. The issues we tackle in the nonprofit sector are challenging.


Fame and Fortune Await! Take the NEW Major Gifts Challenge

Fame and fortune can be yours—raise major gifts for your cause and you can be both RICH and FAMOUS!


How to Raise Major Gifts When You Don’t Have Any Donors

Last week, GuideStar hosted a webinar called “How to Get Started Raising Major Gifts.” If you missed it, watch the replay here. One question was asked more than any other:

“How can we raise major gifts, if we don’t have a database full of donors?”