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Kick Off Your 2018 Fundraising with a Bang Using Peer-to-Peer Fundraising

Make 2018 your best fundraising year yet by getting started with Peer-to-Peer fundraising. Peer-to-Peer offers your nonprofit a way to keep donors engaged and raise money all year long. Last year, over one-third of online donations came via Peer-to-Peer fundraising. Plus, new studies show that donors of every age group say they’re willing to fundraise for nonprofits via Peer-to-Peer, with over 90 percent of Gen Xers and Millennials reporting a willingness, and almost 80 percent of Baby Boomers saying the same. So kick off your 2018 fundraising with a bang by getting started with Peer-to-Peer. Here’s how.


6 Back to School Lessons To Boost Your Online Fundraising

The holidays are over, and kids and college students are packing up book bags and suitcases and heading off to their respective halls of knowledge to learn about the Pythagorean theorem and the significance of metaphors in 18th-century British literature.

But what about you? What do you want to learn more about this semester?

There are any number of fantastic courses available, but the best place to start is right here.

In this article, we’ll cover ways nonprofits can improve their online fundraising. With online fundraising on the rise, it’s more important than ever for nonprofits to continue to improve their giving methods and outreach strategies.


Peer-to-Peer Fundraising: 3 Vital Tips to Get Started Early

I hope last year was a great fundraising year for you and your organization. But I’m sure you’re wondering how you can make this year even better for your nonprofit.


Peer-to-Peer Campaigns: Hosting Kick-Off Fundraising Events

Peer-to-peer fundraising campaigns have huge amounts of potential if they’re executed properly. Between your organization’s network and your fundraisers’ networks, you can gain massive exposure and collect plenty of donations.

But first you need two things: the right tools and the right motivation. That second element is why so many peer-to-peer campaigns start off with a stellar kick-off event!


Guaranteed Nonprofit Recipe for Peer-to-Peer Fundraising Results

You’re likely hearing a lot these days about peer-to-peer (P2P) fundraising.

It’s not new, having been around quite some time. Katrina VanHuss and Otis Fulton talk about the origins of P2P in their new book, Dollar Dash. They note:

Any time a person uses his or her personal leverage—a relationship—to gain a donation of something of value, P2P is at work."

It works because of one of the most fundamental psychological principles of persuasion (aka “social proof”). We trust our peers more than strangers. Not only do we trust our peers, we also want to fit in with them. To be accepted as someone who does the right thing.


4 Tips to Raise More Money with Online Peer to Peer Fundraising

Peer to peer fundraising is one of the most profitable ways to boost nonprofit donations, mostly because it requires little money up front yet reaches a wide audience. Of course, if you want your campaign to go viral, you'll need to make donors feel like they're part of something special, which means getting creative.


Nonprofit Peer-to-Peer Fundraising: 5 Standout Strategies

One of the best ways to appeal for funds is through a strategy called peer-to-peer (P2P) fundraising.