The GuideStar Blog retired September 9, 2019. We invite you to visit its replacement, the Candid Blog. You’re also welcome to browse or search the GuideStar Blog archives. Onward!

GuideStar Blog

Using Outcomes to Guide Your Nonprofit to Success

Outcomes measurement has become part of the social sector vernacular. Foundations, nonprofits, and many others speak of outcomes as a key component of successful program design. Before you begin to design your program, you should already have a good sense of what your outcomes are going to be.


Learn Three Things from America’s Favorite Charities

A thousand donors were asked by Grey Matter Research to name their very favorite nonprofit. More than half of them named the same 20 organizations, and the top 5 favorites collected votes from more than one-third of all donors. With an average total income of $1.1 billion, America’s favorite 289 nonprofits are massive national and global operations.


Why Don’t Donors Trust Us, & What Can We Do About It?

I once heard a quote that went something like: “Trust takes years to build, seconds to break, and forever to repair.”

If you’ve ever felt betrayed, this sounds on point. It’s true in life, and it’s true in the nonprofit sector.